You're visiting our Australia & NZ website.

Based on your location, we recommend you check out this version of the page instead:

Skip to Content

Consumer Journey

Discover how people in Australia and New Zealand are using digital platforms to move through the customer journey on their own terms, and explore what it means for your marketing.

Australia & New Zealand Article
Article

Your 2022 guide to drive retail sales and reach new customers with Google

Collection
Collection

Decoding how consumers make purchase decisions

Global Interactive Feature
Interactive Feature

What makes people around the world click "add to cart"?

Australia & New Zealand Infographic
Infographic

The path to purchase for home loans: How to connect with Aussies when they’re ready to refinance

Australia & New Zealand Article
Article

Prepping for 2021's peak season: How retailers can stand out at this year's crowded table

Australia & New Zealand Report
Report

Be there for every shopping journey, with Google

More in Consumer Journey